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March 02, 2008

Conspiracy Theory Redux - I Like Mike...Arrington

As a short follow-up to the post on how Marc Benioff and Larry Ellison, with the rumor of Oracle interested in buying Salesforce.com, are trying to ruin my predictions of 2008 being the year small businesses fully embrace CRM, and that Google will buy Salesforce.com. No need to go over old ground, but I did first post that GoogleForce prediction back at the end of 2006.

Anyway just when I was thinking these predictions were totally off base, Michael Arrington over at TechCrunch wrote a post on Microsoft's Innovator's Dilemma which included these two sentences:

"In the middle of this sits Salesforce, the king of software on demand. At some point Google or Microsoft will make a serious move to acquire them, and at that point the other will respond with a counter. "

Now it goes without saying that I agree with Arrington's take on this, as it would make sense for either Microsoft or Google to be interested in Salesforce.com. But with Microsoft engaging in what appears to be a hostile takeover attempt of Yahoo!, and getting ready to roll out it's long awaited Live CRM service, I still have to go with GoogleForce. Mainly because I'd still be able to call 2008 the year of small business CRM. So I like that one more than the Oracle-Salesforce combo. If for no other reason than the name....OraForce....that's just too close to orifice for my liking.

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